The Market Development Manager (MMD) is responsible for: driving local market development initiatives; regional / local Opinion Leader development (Commercial focus); developing sustainable relationships with regional advocacy groups; managing conventions and exhibits and executing on select key account tactics. This position will be responsible for the following territory: DC, MD, DE, VA, WVA, Ky and TN.
The Market Development Manager (MMD) is responsible for: driving local market development initiatives; regional / local Opinion Leader development (Commercial focus); developing sustainable relationships with regional advocacy groups; managing conventions and exhibits and executing on select key account tactics. The MMD works collaboratively with field sales, managed markets and marketing to ensure their efforts are focused on pull through of National initiatives. In addition, this individual ensures local market development initiatives operate within full compliance of Acorda regulatory and legal policies. This position will be responsible for the following territory: DC, MD, DE, VA, WVA, Ky and TN.
*Essential Duties and Responsibilities include the following. Other duties may be assigned:
The MMD role is broken out into three key ‘role’ areas: Business Planning, Customer Relationship Management and Tactical Execution, A description of the responsibilities is included under each of the roles.
BUSINESS PLANNING: The MMD coordinates closely with field sales gaining an intimate knowledge of the market influences and targeted customers within their Area / Regions to develop specific action plans (complementing the Area and Regional Business Plans) to meet the desired sales results.
CUSTOMER RELATIONSHIP MANAGEMENT: The MMD serves as a key commercial contact in the field to build and sustain productive relationships for Acorda with key customers.
TACTICAL EXECUTION: The MMD is responsible for driving local market development initiatives.
Education and/or Experience:
A Bachelor’s degree or equivalent required. A minimum of seven years of sales, account management, field sales management and/or training experience in Specialty Biotechnology / Pharmaceuticals required. Proven and consistent sales track record as a high performer.
Supervisory Responsibilities: None
Computer Skills: Must be proficient in MS Office Suite
Certificates, Licenses, Registrations:
Valid and current driver's license and current auto insurance.
Other Skills and Abilities:
The physical demands here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
The Market Development Manager is required to travel extensively; the average travel for this position is 50-60% with some variation based upon the demands of the business imperatives. Travel (including overnight stays) is for Customer meetings, POA’s, National Sales meetings and other key meetings as required.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
No specific work demands.
*To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.